When it comes to business and SEO, I’m a big believer in Pareto’s principle: 80% of the results come from 20% of the work. We call this the 80/20 rule. It helps focus your time on tasks that actually drive results. The purpose of this click through rate optimization process is to quickly increase the […]
The Idea Is Born… Back in mid 2012, I was having some decent success with my niche sites. I had around 3000 in total, with 400 of them generating about $1000 a day in revenue. Definitely a good business by any means, but I could also see the potential for adding a ton of value to the SEO.... 
In February, there are 4 people coming down to Mexico for two months to learn how to operate a 7 figure business. I’d like to do this regularly and in multiple countries as discussed in my post about the vision for NoHatDigital. We did something similar last year, taking people from nothing to managing a […]
This post is part of our ultimate guide to running an online business. Rollup strategy, is when a firm purchases multiple smaller businesses in the same space and merges them. There are 3 principle reasons to do a rollup: Economies of Scale, especially in operations Cross-selling Multiple Arbitrage Let’s use an example to bring clarity […]
This post is part of a series about running online businesses that we are teaching in Valle. If you’re considering buying businesses, don’t do anything until you’ve got clear answers to the following questions. These questions will help you craft an investment thesis. An investment thesis is essentially a statement of how the business […]
Generally when you buy a business, you will buy it based on a combination of debt and equity. This combination depends on your investment thesis. If you haven’t read the post on crafting your digital asset investment thesis, then stop reading this and read that now. Ok now that you have an investment thesis, let’s […]